From Spreadsheet Chaos to One Source of Truth: An Event Ops AI Hackathon with Softr

Your vendor list lives in one spreadsheet. Sponsor status in another. Budget in a third. Onboarding in a doc nobody’s opened since kickoff. And the real picture — what’s actually happening right now — lives in your inbox, or in someone’s head.

​That’s not one data problem. That’s a hundred small ones, scattered across every tool your team touches. Which is why a vendor contract slips through, or a sponsor deliverable gets missed, or “what’s the latest on X” turns into a five-minute hunt.

​This hackathon exists to fix that. Not by handing you another tool to add to the pile — by pulling everything you’ve already got into one place, and turning it into a single app your whole team can actually trust.

​We’re not building the next Cvent, Bizzabo, or Accelevents. Those own the attendee-facing experience. We’re building what runs underneath it: the internal systems your team opens every day to track vendors, manage sponsors, watch budget, onboard staff, and know what’s going on without asking three people first.

​Bring what you’ve already got — a spreadsheet, a CRM, a form, anything currently tracking part of your operation. By the end of the session, it’s a real, permissioned app your team can start using.

​Who it’s for
​This is for the people who feel the chaos firsthand — whose day runs across too many disconnected tools, and who are done chasing status updates:

​Event Operations Managers and Event Producers/Coordinators, who own the vendor lists, run-of-show docs, and staff onboarding currently scattered across spreadsheets

​Event and Sponsorship Managers, who need one shareable view of sponsor status, deliverables, and fulfillment instead of chasing it over email

​Venue, Logistics, and Vendor Managers, who need real-time visibility into contracts, deliveries, and approvals without living in their inbox

​If your honest answer to “where’s the latest status on X” is “let me check three different files,” this is your hackathon.

​Experience
​12:00 – 12:50 — Doors open, check-in, and light lunch

​12:50 — Welcome

​13:00 — AI literacy workshop with Lucy Postlethwaite: assess where you stand on AI literacy, understand the difference between using an AI workflow and using an Agent, and map out your next steps in AI transformation

​14:00 — Hackathon starts: naming the chaos — why event data ends up scattered across every tool — then team formation and guided building with Softr

​17:00 — Project presentations

​18:00 — Winners and wrap-up

​Host
​Francisco Opazo — Growth & Community EMEA at Softr.io, Founder, Led by Community

​Francisco Opazo is a community strategist and marketing leader with over 14 years of experience helping fast-growing startups grow through community-led strategies, demand generation, and strategic partnerships. Over the past three years, he has run end-to-end flagship conferences for community professionals as conference producer and organiser, owning every part of the operation — from venue, vendor, and sponsorship management to programming and on-the-day delivery.

​He is the Founder of Led by Community C.I.C., a UK-registered Community Interest Company that supports community professionals around the world through education, peer connection, and career development, with a thriving private network, cohort-based courses, and a year-round event series.

​As part of that ecosystem, Francisco owns Community Week, a series of global conferences for community builders — including London Community Week, Toronto Community Week, and Lisbon Community Week — bringing together thousands of professionals each year to share ideas, strengthen their practice, and shape the future of community building.

​His career includes leadership roles at high-growth platforms such as Circle.so and Bettermode, where he was one of the first marketers building marketing operations end to end, from zero to one.

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